Teapigs wants to maximize awareness and reach through TikTok ads.
Fortune telling and divination is a popular form of content on the platform. There's something irresistible about a fortune. Whether it’s a Ouija board or a horoscope, even the skeptical among us can’t help but indulge in a bit of fun. So let’s give our target a little moment of indulgence - with a twist.
My Role: Strategist & Copwriter of TikTok Scripts
Agency: FUSE Create
We created our own TikTok fortune telling videos, with our own magic medium who can read your future in your tea leaves.
The twist? Since teapigs are brewed in tea temples, there won’t be any leaves for us to read. So we’ll just have to read what’s printed inside the custom teacup.
RESULTS
Creative Team: Cristina Markham and Carole Ineichen